To Receive You Must Give

givereceiveEven though this concept should be a no-brainer very few people actually get it and understand it. “Giving is a small and insignificant act that actually has tremendous effects on you and your business.”  Giving should be part of your marketing strategy if you want to get results from your online business. Helping others to be successful or solve problems is the key to a thriving and successful business.

The more people you help the more people will share what you do by word of mouth and more people will stay customers of your business. The more value you offer others the more valuable you become. Instead of focusing all of your efforts getting the sale…focus most of your efforts helping your business partners succeed and providing solutions to your customers’ problems.

Do favors for others and get favors in return…

In the book , Influence: The Psychology of Persuasion, Robert Cialdini mentions the rule of reciprocation in which he says, “The rule says that we should try to repay, in kind what another person has provided us.”

Usually we feel that we are obligated when individuals do something special for us. We want to do the same for those people and do something special for them. This has been going on for centuries. People would share resources to survive and thrive. All human societies today follow the rule of reciprocation in some way.

How can you use this rule for your business? Go above and beyond with assisting business partners and customers. Give them something of value without expecting anything in return…and most often you will get something in return…a successful team and repeat customers.

Word of mouth gets around really fast…

Giving back, especially in business, indirectly benefits your brand and reputation. If you commit an act, good or bad, that energy in one way or another usually finds its way back to you. We hear that all the time…Giving back to others in with goodness in heart and mind actually help build ourselves up.

A great way to make meaningful business connections is to make your introduction to others in the form of giving value…an instructional video, an e-book, a business building tip, a motivational quote or something of value in creative way…this opens up your network reach and you will find that your kindness will be reciprocated in some way… Giving time and your expert knowledge benefits everyone…Always having a giving attitude you may also notice an increase in business relationships, customers and business partners… People want to see how your business benefits people…believe it or not they are not interested in our profits. If you are giving great customer service and going all out to support our teams, your business should grow by leaps and bounds.

To Your Success,

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